TipEx (a Commonwealth analogue for Wite-Out and other correction-tape products) has an ingenious and engaging YouTube marketing campaign: a video called “NSFW: A hunter shoots a bear,” branches off into a kind of video-text-adventure, where you are invited to type verbs into a box and see what the bear and the hunter do with one another (you can get funny results out of “fuck,” of course, and also “gets high with” and “dances” — I’m sure there’s more). It’s a kind of next-generation Subservient Chicken, and the (no doubt blisteringly expensive) creative reworking of YouTube’s familiar user-interface makes it even more click-trancey than its forebears. This is how to use YouTube to sell a product. (Thanks, Copyranter!) Subservient Chicken's X-Rated Bits Exposed by Code Food Porn — Burger King Subservient Chicken HPOA (HOPA?) girl "Jenny Whiteboard" is obvious troll LULZ – Boing … Lego boulder threatens civilization. Update: ugh, "stealth" viral … Motorola, could you please tell your viral marketer to get out of … Cellphone popcorn hoax revealed as viral marketing scam – Boing ……
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TipEx’s clever, raunchy YouTube ad
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No Comments »Another Science Fiction: space race ads on tour
Rick Prelinger sez, “My spouse Megan Prelinger is about to take to the road with her show of paleofuturistic ads from the early, go-go years of the space race. While the images are fascinating in print, they’re even more provocative when projected, revealing the gap (and sometimes uncanny resemblance) between the fanciful and actual futures of space exploration. I can’t wait to see them on the big screen at DC’s National Air & Space Museum, LA’s Griffith Observatory and a host of other venues in Portland, Seattle and NYC. Her tour kicks off at San Francisco’s Booksmith this coming Tuesday, May 4 with a slide show, reading and release party for her new book Another Science Fiction: Advertising the Space Race 1957-1962.” I have a copy of this on my desk and it is spectacular. Megan and Rick stopped by my office a couple months ago and I got to hear Megan talk about the subject matter and was totally mindblown. This tour is highly recommended. Another Science Fiction: Advertising the Space Race 1957 – 1962 Images from the book Previously:Advertising the Space Race, a Prelinger Library book Harper's Magazine on the Prelinger Archive…
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